Responsibilities:

• Choosing in accordance with the other departments which metrics/KPIs (Key Performance Indicators) to focus on;
• Bringing traditional and creative ideas how to grow those KPIs;
• A/B testing those ideas;
• Analyzing the data and users’ feedback;
• Exchanging ideas/data/feedback with other departments (Product, marketing, top management) in order to present results and make the product more user-centric;
• Driving traffic to your website, landing pages, social media and apps;
• Understanding conversion rate optimization (CRO) principles and hacksand, being able to apply CRO hacks to the businesses;
• Prioritizing growth channels;
• Optimizing channels in order to Always improve the performance business;
• Scaling and Automating the growth processes.

• Bachelor’s in marketing, business, communications or related fields with experience in marketing and advertising;
• Being data-driven and kind of a data-geek: clear understanding of data, analytics, metrics and statistics;
• Being social and understanding users’ behavior;
• Having great customer relations skills and being focus on customer experience;
• A/B Testing and Data Analytics experience;
• Knowledge about both inbound and outbound marketing;
• Being performance and results-oriented.